Why the Keyword Efficiency Index (KEI) Doesn't Work Properly

The Keyword Efficiency Index is a concept developed by Sumantra Roy and used by thousands of webmasters and search engine optimization experts to try to choose more effective or efficient keywords for targeting in search results.

The basis is that a keyword (let’s say pink elephants) is searched for X times per month, let’s say 1000 times. The same keyword is targetted by Y number of websites (let’s say 25) and the maths looks like this. KEI is X*X/Y. The formula is X times itself and divided by Y.

Next Google Page Rank Update Due September 2010

Submitted by webmaster on Tue, 08/03/2010 - 03:28

Over the last few years, Google seem to be updating their pagerank index about every six months.  Earlier this year, the Google pagerank was update at the end of March.  Given that Google seems to like to update half yearly, the next update is aticipated towards the end of September, about 7 or 8 weeks away now. 

Page Rank Calculator

Submitted by webmaster on Thu, 07/01/2010 - 19:37

Page Rank is a unique score out of ten that Google gives to every web site on the internet. A high rank of 10 means a very important website - in fact only 9 websites in the world as of this moment have a rank of 10.

On the other hand, out of 240 million websites - the majority of them are page rank 0 and 1 is the mean score.

The higher your page rank, the better your site scores in search results for relevant keywords, so here is my very basic pagerank calculator. Each link to your site is worth a vote and some votes are more important than others. A link from a rank ten site automatically gives your site an 8. To get a ten from page rank 1 votes however requires almost an infinitesimal number of votes.


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